P90X x Beachbody Live Workout Brand Activation

High-Energy Fitness Experience Built for Movement

For the P90X x Beachbody live workout activation, we produced an immersive fitness-focused environment designed to energize participants and amplify the brand. The space featured a bold floor installation that grounded the workout zone, custom-built bars that reinforced the training aesthetic, and impactful visual displays and branded signage throughout. Beyond the workout itself, the lounge area offered a dynamic branded setting for guests to connect, recharge, and engage with the Beachbody community. From fabrication to on-site execution, every element was engineered to support performance while delivering a strong, cohesive brand presence.